"윤정근의 마케팅 톡톡"
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[비공개] 안철수연구소의 Ahnlab TV 브랜드 동영상, 글로벌 디자인 어워드..
안철수 연구소가 글로벌 화를 위해 사명을 Ahnlab으로 교체한 후에 비디오 마케팅을 강화하고 나섰다. Ahnlab TV는 브라이트코브의 Video Cloud을 이용하여 글로벌 시장으로 서비스 되고 있다. 경사스런 일은 이 새로운 동영상 페이지가 Brand New Awards 2011에서 Salvage상을 수상했다는 것이다. 추카드립니다... ************************************************ 안랩 브랜드 동영상, 글로벌 디자인 어워드 수상 발행일 2012.04.13 장윤정기자 linda@etnews.com 안랩(대표 김홍선)은 브랜드 동영상이 디자인 회사가 참가하는 2011년도 `브랜드 뉴 어워드(Brand New Awards 2011)`에서 샐비지(Salvage)상을 수상했다고 13일 밝혔다. `브랜드.......추천 -
[비공개] POE Media - Paid, Owned, Earned Media의..
Coca Cola,가 얘기하는 4가지 소비자 몰입 모델...Shared Media가 눈에 띈다. 기존의 POE Media에는 없는... The terms "earned, owned and paid (aka bought) media" have become very popular in the interactive marketing space today. In fact, taken together they can be applied as a simple way for interactive marketers to categorize and ultimately prioritize all of the media options they have today. Nokia was an early pioneer in this space (see Dan Goodall's posts on the subject). They now categorize all of their global interactive media as earned, owned or bought. Many agencies, including R/GA, Critical .......추천 -
[비공개] POE Media - Paid, Owned, Earned Media의..
Coca Cola,가 얘기하는 4가지 소비자 몰입 모델...Shared Media가 눈에 띈다. 기존의 POE Media에는 없는... The terms "earned, owned and paid (aka bought) media" have become very popular in the interactive marketing space today. In fact, taken together they can be applied as a simple way for interactive marketers to categorize and ultimately prioritize all of the media options they have today. Nokia was an early pioneer in this space (see Dan Goodall's posts on the subject). They now categorize all of their global interactive media as earned, owned or bought. Many agencies, including R/GA, Critical .......추천 -
[비공개] POE Media - Paid, Owned, Earned Media의..
Coca Cola,가 얘기하는 4가지 소비자 몰입 모델...Shared Media가 눈에 띈다. 기존의 POE Media에는 없는... The terms "earned, owned and paid (aka bought) media" have become very popular in the interactive marketing space today. In fact, taken together they can be applied as a simple way for interactive marketers to categorize and ultimately prioritize all of the media options they have today. Nokia was an early pioneer in this space (see Dan Goodall's posts on the subject). They now categorize all of their global interactive media as earned, owned or bought. Many agencies, including R/GA, Critical .......추천 -
[비공개] POE Media - Paid, Owned, Earned Media의..
Coca Cola,가 얘기하는 4가지 소비자 몰입 모델...Shared Media가 눈에 띈다. 기존의 POE Media에는 없는... The terms "earned, owned and paid (aka bought) media" have become very popular in the interactive marketing space today. In fact, taken together they can be applied as a simple way for interactive marketers to categorize and ultimately prioritize all of the media options they have today. Nokia was an early pioneer in this space (see Dan Goodall's posts on the subject). They now categorize all of their global interactive media as earned, owned or bought. Many agencies, including R/GA, Critical .......추천 -
[비공개] POE Media - Paid, Owned, Earned Media의..
Coca Cola,가 얘기하는 4가지 소비자 몰입 모델...Shared Media가 눈에 띈다. 기존의 POE Media에는 없는... The terms "earned, owned and paid (aka bought) media" have become very popular in the interactive marketing space today. In fact, taken together they can be applied as a simple way for interactive marketers to categorize and ultimately prioritize all of the media options they have today. Nokia was an early pioneer in this space (see Dan Goodall's posts on the subject). They now categorize all of their global interactive media as earned, owned or bought. Many agencies, including R/GA, Critical .......추천 -
[비공개] 브라이트코브, NAB 2012에 전시 참가 NAB booth #SL1..
오는 4월16일부터 19일까지 미국 라스베거스에서 열리는 NAB쇼에 브라이트코브가 부스 전시에 참가합니다. NAB참가하시는 분들은 저희 브라이트코브 부스에 들려 봐 주세요. April 16-19, 2012 Las Vegas Welcome to the Streaming Media NAB Directory. Here, you'll find premium vendors offering products and services to serve your needs for Online Video. If you're visiting NAB, then make sure you check out the Companies below. Download Streaming Media's list of Who to See [PDF] and take it with you! Brightcove, Inc. One Cambridge Center 12th Floor Cambridge MA 02142 USA Phone: 1.888.882.1880 Fax: 617.395.8352 W.......추천 -
[비공개] 브라이트코브, NAB 2012에 전시 참가 NAB booth #SL1..
오는 4월16일부터 19일까지 미국 라스베거스에서 열리는 NAB쇼에 브라이트코브가 부스 전시에 참가합니다. NAB참가하시는 분들은 저희 브라이트코브 부스에 들려 봐 주세요. April 16-19, 2012 Las Vegas Welcome to the Streaming Media NAB Directory. Here, you'll find premium vendors offering products and services to serve your needs for Online Video. If you're visiting NAB, then make sure you check out the Companies below. Download Streaming Media's list of Who to See [PDF] and take it with you! Brightcove, Inc. One Cambridge Center 12th Floor Cambridge MA 02142 USA Phone: 1.888.882.1880 Fax: 617.395.8352 W.......추천 -
[비공개] 브라이트코브, NAB 2012에 전시 참가 NAB booth #SL1..
오는 4월16일부터 19일까지 미국 라스베거스에서 열리는 NAB쇼에 브라이트코브가 부스 전시에 참가합니다. NAB참가하시는 분들은 저희 브라이트코브 부스에 들려 봐 주세요. April 16-19, 2012 Las Vegas Welcome to the Streaming Media NAB Directory. Here, you'll find premium vendors offering products and services to serve your needs for Online Video. If you're visiting NAB, then make sure you check out the Companies below. Download Streaming Media's list of Who to See [PDF] and take it with you! Brightcove, Inc. One Cambridge Center 12th Floor Cambridge MA 02142 USA Phone: 1.888.882.1880 Fax: 617.395.8352 W.......추천 -
[비공개] 브라이트코브, NAB 2012에 전시 참가 NAB booth #SL1..
오는 4월16일부터 19일까지 미국 라스베거스에서 열리는 NAB쇼에 브라이트코브가 부스 전시에 참가합니다. NAB참가하시는 분들은 저희 브라이트코브 부스에 들려 봐 주세요. April 16-19, 2012 Las Vegas Welcome to the Streaming Media NAB Directory. Here, you'll find premium vendors offering products and services to serve your needs for Online Video. If you're visiting NAB, then make sure you check out the Companies below. Download Streaming Media's list of Who to See [PDF] and take it with you! Brightcove, Inc. One Cambridge Center 12th Floor Cambridge MA 02142 USA Phone: 1.888.882.1880 Fax: 617.395.8352 W.......추천
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