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[비공개] Case Study: Toyota’s gamble on the Prius
The story In 1993 the US administration of President Bill Clinton announced an initiative to encourage the development of vehicles with much greater fuel efficiency. The Partnership for the Next Generation of Vehicles invited American automotive compani..추천 -
[비공개] Case Study: Toyota’s gamble on t..
The storyIn 1993 the US administration of President Bill Clinton announced an initiative to encourage the development of vehicles with much greater fuel efficiency. The Partnership for the Next Generation of Vehicles invited American automotive companies ..추천 -
[비공개] Case Study: How a publisher exploited ..
The story In 2007, the enthusiasm of China’s white-collar workers for novels set in the modern workplace led Beijing Booky Publishing, now CS-Booky, to invite a blogger to turn her writing into a novel. A Story of Lala’s Promotion was published as a fas..추천 -
[비공개] Case Study: How a publisher exploited ..
The storyIn 2007, the enthusiasm of China’s white-collar workers for novels set in the modern workplace led Beijing Booky Publishing, now CS-Booky, to invite a blogger to turn her writing into a novel. A Story of Lala’s Promotion was published as a fashio..추천 -
[비공개] Case Study: How an outsider institutes..
The story In 1998, Gary Loveman left teaching at Harvard Business School to take up the role of chief operating officer at Harrah’s Entertainment (now Caesars Entertainment), the US casino operator. Mr Loveman, who had earlier undertaken some consulting..추천 -
[비공개] Case Study: How an outsider institutes..
The storyIn 1998, Gary Loveman left teaching at Harvard Business School to take up the role of chief operating officer at Harrah’s Entertainment (now Caesars Entertainment), the US casino operator. Mr Loveman, who had earlier undertaken some consulting an..추천 -
[비공개] Case Study: If P&C’s improved staff pe..
The story Sweden’s If P&C Insurance is one of Scandinavia’s leading insurance companies, with revenues of SEK37bn ($5.7bn) across 11 countries. The challenge During a strategic review, If’s executives noticed varying levels of performance across differe..추천 -
[비공개] Case Study: If P&C’s improve..
The storySweden’s If P&C Insurance is one of Scandinavia’s leading insurance companies, with revenues of SEK37bn ($5.7bn) across 11 countries. The challengeDuring a strategic review, If’s executives noticed varying levels of performance across differe..추천 -
[비공개] Case Study: Creating a global operation
The story Co-founded in 1982 by Fadi Ghandour, Jordan-based Aramex started out by delivering packages across the Middle East on behalf of global express delivery and logistics companies. Aramex thrived by aggregating the bigger companies’ small volumes ..추천 -
[비공개] Case Study: Creating a global operation
The storyCo-founded in 1982 by Fadi Ghandour, Jordan-based Aramex started out by delivering packages across the Middle East on behalf of global express delivery and logistics companies. Aramex thrived by aggregating the bigger companies’ small volumes of ..추천